Pengaruh Kualitas Pelayanan terhadap Kepuasan Pasien The Effect of Service Quality on Patient Satisfaction

Main Article Content

Amelia Tri Utami
Hadi Ismanto
Yuni Lestari

Abstract

The purpose of this study was to determine the effect of service quality dimensions of service quality are tangibles, reliability, responsiveness, assurance and empathy toward patient satisfaction. The sample used in this study is 100 respondents. The sampling method used purposive sampling and accidental sampling. Data collection used questionnaires. Data analysis method used quantitative analysis using validity and reliability test, F test, the coefficient of determination, t test and linear regression analysis. Based on the results of this study showed that the quality of service that consists of tangibles (X1), reliability (X2), responsiveness (X3), assurance (X4) and empathy (X5) simultaneously significant effect on patient satisfaction. Partially, Tangibles variable (X1), Reliability (X2) and Empathy (X5) showed significant effect on satisfaction (Y). While, variable Responsiveness (X3), Assurance (X4) partially did not show significant effect on satisfaction (Y).

Article Details

Section
Articles

References

Kepmenpan. Nomor: 63/KEP/M.PAN/7/2003 Tentang Pedoman Umum Penyelenggaraan Pelayanan Publik.

Kepmenpan. Nomor: KEP/25/M.pan/2/2004 Tentang Pedoman Umum Penyusunan Indeks Kepuasan Masyarakat Unit Pelayanan Instansi Pemerintah

Kotler, Phlip. (1994). Manajemen Pemasaran, Analisis Perencanaan, Implementasi dan Kontrol, Jilid I. Jakarta: PT. Prehalindo.

Ratminto dan Atik septi winarsih. (2006). Manajemen Pelayanan. Yogyakarta: Pustaka Belajar.

Simamora, Bilson. (2003). Memenangkan Pasar dengan Pemasaran Efektif dan Profitabel. Jakarta: PT. Gramedia Pustaka Utama.

Supratno. (2001). Teknik Riset Pemasaran dan Ramalan Penjualan. Jakarta: PT. Rineka Cipta.

Tjiptono, Fandy. (1996). Manajemen Jasa. Yogyakarta: Andi Offset.

_______ . (1997). Prinsip-prinsip Total Quality Service (TQS). Yogyakarta: Andi Offset.

_______ . (2005). Service, Quality, and Satisfaction. Yogyakarta:Andi Offset.

Umar, Husein. (2003). Metode Riset Bisnis. Jakarta: PT. Gramedia Pustaka Utama.

Undang-Undang Nomor 25 Tahun 2009 Tentang Pelayanan Publik.

Zamit, Yulian. (2005). Manajemen Kuantitatif. Yogyakarta: BPFE